Go-puja and Deeparadhana in the presence of His Holiness

With the benign blessings of Pujyasri Jayendra Saraswathi Shankaracharya Swamiji and His Holiness Pujyasri Sankara Vijayendra Saraswathi Shankaracharya Swamiji, Mattu Pongal was celebrated at Shrimatham, Kanchipuram on 16 February 2012. The cows in the Shrimatham Goshala were decorated and worshipped with special pujas in the presence of Their Holinesses.

His Holiness wearing the Flower Kreetam offered by Goshala staff

His Holiness feeding fruits to a go-matha and its calf

Goshala staff receiving the blesssings of His Holiness

As part of the Nitya Chandramouleeswara Puja, Go-Puja is performed every day at Shrimatham. Ancient scriptures highlight the importance of the Cow. In the Rigveda, there is a “Gosukta” . It is believed that all the devas reside in the cow. In His Prashnottara Ratna Malika, Adi Shankaracharya asks "And who is the mother?" and tells the reply "Cow." The cow not only has an important place in our Sanatana Dharma, it is also an important animal for the economic growth of India. As part of an effort to protect cows and give them love and care, especially when they are considered unproductive, Shrimatham has established Goshalas at various places and is maintaining such cows.